CrowdTwist is a fast-growing loyalty platform that is changing our industry by providing the most comprehensive omni-channel loyalty & analytics solutions for industry-leading brands. The Strategy & Analytics team’s work taps into our analytical and creative strengths through a mix of hands-on client strategy work, loyalty innovation, and strategy development across a variety of industries.
As a Sr. Strategist on the Strategy & Analytics team, you’ll help clients build more profitable and active relationships with customers and deliver a deeper understanding of how customers engage across channels to drive a measurable increase in high-value behaviors and spend. Strategic marketing services, loyalty campaign analytics, program ROI modeling, and loyalty program design are just a few of the ways the strategy team assists clients and prospects in making smarter decisions and achieving greater results.
Responsibilities:
- Being an inventive problem-solver, comfortable addressing ambiguous questions, thinking quickly on the spot, and executing sophisticated analyses
- Playing a key role in the creation of programs and business cases to retain and win new clients
- Building and evolving loyalty ROI models & economies to forecast short and long-term impact
- Tapping into our database of powerful 1st-party data to conduct quantitative analysis, such as customer segmentation and lifetime value modeling
- Providing analytics and integrated loyalty program solutions to guide client decision-making, actively participating in program strategy planning exercises
- Keeping a pulse on the loyalty marketing industry and building up knowledge of business strategy issues.
- Collaborating with Client Managers, Marketing, and Sales teams to develop robust program approaches
Requirements:
- Minimum 3-5 years of professional experience in strategic consulting, marketing analytics, or a similarly data-intensive field
- Experience with Oracle CrowdTwist /Oracle Symphony
- 3+ years in the development and management of customer loyalty program(s), including evolving a program over a period of years and managing a budget associated with a platform.
- An understanding of B2C marketing: multichannel marketing, database marketing, digital advertising, direct response marketing, CRM, etc.
- Agency or consulting experience is strongly preferred.
- Experience in the development of service offerings within a consulting environment is a plus
- Hands-on skills using data to drive decisions – proficiency in Excel is required; SQL experience is a plus
- Experience translating data analysis into actionable marketing recommendations and presentations – proficiency in PowerPoint is required
- Ability to leverage business experience/acumen to identify new business and marketing opportunities
- Excellent verbal and written communication skills, along with project management and interpersonal communication abilities (ability to produce professional reports and present to senior-level executives within client organizations).
- Strong listening and superior relationship-building skills
- Outstanding attention to detail and high personal quality expectations
- High intellectual curiosity, drive, determination, self-confidence, and persuasion skills
- Self-directed and self-motivated with a demonstrated work ethic and ability to perform under pressure and meet deadlines
- Willingness to travel as needed
- Bachelor’s Degree required, Advanced Degree strongly preferred (preferably in Marketing, Business Management, Economics, Statistics, or other related coursework)
- Remote location is acceptable
Abilities and skills:
- Proven quantitative analytical abilities, including expert Excel modeling skills
- Ability to write SQL queries is a strong plus
- Strong interpersonal skills and the ability to interact effectively at all levels of an organization
- Extremely organized with a strong attention to detail. Experience managing and prioritizing multiple requests in a fast-paced environment
- Stellar communication skills, both verbal and in writing. Experience in building compelling PowerPoint presentations and presenting to clients
- Outstanding quantitative and research skills, and proven data interpretation and visualization capabilities
- Flexible, adaptable, and excited to work in a dynamic environment
- Become a trusted advisor to your clients by developing and guiding their loyalty roadmap and engagement plans
- Be Committed to Loyalty. Guide our clients to best-in-class loyalty programs, whether starting from scratch or expanding and evolving a current program.
- Sit in the C-Suite. Engage with senior leaders at organizations by delivering recommendations and guidance on their programs.
- Showcase Thought Leadership. The loyalty world evolves quickly. Continually be familiar with trends, technology solutions, and competitive strategies, and then translate them into new marketing opportunities for clients.
- Produce Results – Efficiently. You go the extra mile but in half the time. Accelerate results for clients while staying well within project scope and timelines.
- Expand our Footprint. Showcase the value of strategic services to current clients and be a key piece of our business development process to drive new business opportunities.
We offer:
- Long-term B2B contract
- Friendly atmosphere and Trust-based managerial culture
- 100% remote work
- Career and professional development of your personal strengths in the international group
- Fun & creative work environment in a fast-growing company
- Participate only in international projects
- Referral bonuses for recommending your friends
- Career evolution
- Paid Time Off (Vacation, Sick & Public Holidays in your country)
If interested, please share your CV at iuliana@euroasiarecruiting.com.